June of 2021 saw the return of Focal JMLab's mid-year Strategic Convention, an annual event inviting Focal sales and distribution partners from across the globe to meet and connect.
In light of pandemic restrictions, the 2021 edition of this event took place entirely virtually with Focal's management team leading the charge from a presentation facility in Cannes in France.
Each convention serves as an opportunity not only to look forward to upcoming business developments, product releases and strategy in the year to follow, but also to look back on the previous year and acknowledge any significant accomplishments or milestones achieved.
In this spirit, SCV were delighted to be presented with Focal's B2B marketing award for Professional Audio in 2020-2021.
Focal Pro Marketing in '20-21
Presented by Pro Audio Head of Global Export Sales Vincent Moreuille, Focal's Marketing Award criteria spanned a number of key verticals in which SCV had posted a significant performance.
These areas included social media – where SCV endeavour to serve a community of both retail partners and end users with Focal news and product knowledge on a daily basis – print advertising across UK publications including SoundOnSound, and finally liaising with reviewers to bring hands-on experiences of Focal products to the UK retail market.
SCV is such a professional team that this Best Marketing award is very much deserved so thank you for the amazing job!
Vincent Moreuille, Global Pro Audio Export Sales Manager (Focal JMLab)
SCV are truly honoured to accept the award for Best Marketing – Pro in 2021 and look forward to many new marketing developments in 2022. For further information on Focal Professional products or to become a Focal UK dealer, contact our pro audio sales team.